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These hiring tips will surely get you the best talent

The prevalence of cut-throat competition and novel opportunities in the job market has given rise to a demand for new and unique talent. The world today is evolving at a great pace, both in terms of technology and economic reforms. Thanks to social media websites, applicants have sought new methods to approach organisations.

Job seekers are not waiting for organisations to offer them an insight into their work culture, remuneration and incentives, instead, they are finding it out themselves. In order to attract the best talent, hiring managers of several MNCs are adopting advanced talent acquisition strategies to seek recruitment transparency and internal policies that are beneficial to employees.

Is your organisation providing job seekers what they require to know? Here are 5 tips to increase your presence in the job market:

Showcase your employees:

Employees are the most crucial assets as they play a major role in branding and promoting the work culture of your organisation. Job seekers look forward to connecting with successful employees working in your company. Employee profiles on LinkedIn and other social networking sites can enhance your recruitment marketing strategy. This attempt will not only attract new talent but will also increase business prospects in the market.

Be transparent to potential job seekers:

Organisations that lack transparency are deemed not credible in the job market. Companies without a website or social networking profile will never attract the best talent. It’s best to keep your company profile updated on platforms such as LinkedIn, Glassdoor.com, Facebook and The Muse. Ensure timely response and feedback to queries, inquiries, reviews and job postings.

Use alternate marketing strategies:

Digital savvy candidates, especially Millennials (Generation Y), are more glued to digital video platforms to seek company profiles and clips on work culture and environment. Create video clips about your company culture, employee profiles and post it on YouTube and Dailymotion.com. This will introduce your company to a much diverse range of job seekers.

For tapping young talent, it is essential for companies to create lively and engaging videos. Also sharing photos and creating an image-focused social media footprint can assure you goodwill and favourable returns in the future.

Map Return on Investment (ROI) pertaining to recruitment:

To tap the best the talent, try to figure out which domain offers your company a considerable chance to find potential job seekers. Find out which forum/event – campus, conferences, social media, recruitment drives – offers the highest ROI. Make use of metric tools to track your company’s overall recruitment expenses, so that you will have a clue as to where you can accurately invest time and money.

Cultivate connections

Build communities for your company, employee groups, campus diaries, business line etc. to create a motivated applicant pipeline. Social networking sites allow individuals and companies to build their own page and cultivate followers for the same. Having a follower page or an online talent community can help your company to foster a good relationship with potential job seekers. Support these talent communities as per their requirements and customise your communication strategies to each audience. Conduct contests or monthly Hackathons or other events to keep applicants engaged to your company.

Are you looking for creative ways to achieve success in your organisation’s talent acquisition strategies? Our talent experts at Han Digital Solutions can assist your organisation in achieving its recruitment objectives. We can also help you find the best talent through our diverse hiring services. For more information, you can check our services link or write to us as info@handigital.com.